(Solved): 1. Imagine that a local fashion brand approaches your marketing agency during the Pandemic. Outline ...

1. Imagine that a local fashion brand approaches your marketing agency during the Pandemic. Outline the agency-client process that takes place when the client first Approached your agency till your agency gets back to the client with the final proposal. 2. Compare and contrast the different appeals and execution styles available to an Advertiser? Which creative strategy and tactics (appeals and execution styles) are you going to use to help your client? And Why? 3. After you have come up with your creative strategy, it is time for you to choose the media which will be responsible for spreading your client's message. What are the different media that you can chose from and which ones would you pick for your client and why? 4. Advertising is just one of the IMC tools at a marketer's disposal. What tools other than advertising would you suggest your client? 5. Marketing activities are investments and like every investment, companies want to see returns from their marketing expenditure. How are you going to measure the success or failures of your marketing strategy after this pandemic is over?