(Solved): 16 Rothan Corp. is evaluating the purchase of a small firm, Lemm Inc., which manufactures products ...

16 Rothan Corp. is evaluating the purchase of a small firm, Lemm Inc., which manufactures products involving advanced technology. These products are expected to revolutionize the home construction industry. Lemm has only a minor share of this growing market, but the market is expected to grow rapidly. Substantial investment will be required. In the BCG matrix, Lemm Inc. would be placed in the category. Multiple Choice cash cows stars spinoffs question marks dogs