In navigating these challenges, the founders needed to adapt continuously. They explored various growth strategies, from potential partnerships with established local beverage producers to diversifying their market reach by exploring export opportunities within Southern African Development Community (SADC) member states. As the launch date for VitalKick approached, Thandi and Lerato had to critically evaluate their entire marketing process, ensuring that all components—from understanding consumer needs to executing a comprehensive marketing strategy—aligned seamlessly to foster strong customer engagement and drive long-term growth in the vibrant South African market. QUESTION 1 [30] 1.1. “Thandi and Lerato had to critically evaluate their entire marketing process, ensuring that all components—from understanding consumer needs to executing a comprehensive marketing strategy—aligned seamlessly to foster strong customer engagement and drive long-term growth in the vibrant South African market.” Applying the creative thinking process, illustrate how Thandi Beverages would have crafted their entrepreneurial vision and goals.cite 2020 Harvard referencing