(Solved): Question 23 4 pts Why would personal selling work better than other strategic communication options ...

Question 23 4 pts Why would personal selling work better than other strategic communication options available to firms selling in the business-tobusiness market?

It reaches the most amount of people

All of the above

Salespeople have the flexibility to tailor unique messages for each prospective buyer

It provides the greatest opportunity for content control

It is the cheapest form of promotion