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(Solved): What is pricing and what pricing strategies firms use? With a good example, show the difference bet ...



  1. What is pricing and what pricing strategies firms use? With a good example, show the difference between maximizing the number of units sold to produce volume versus maximizing revenue and profits.


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Pricing refers to the process of assigning a suitable monetary value to the product to cover the fixed and variable costs and at the same time generate revenue for the organization. The pricing strategy refers to a method of setting best price for th
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